Abstract: Movements of wildlife species and associated colonization of habitats is often unpredictable, potentially leading to ineffective management and/or interference with military training. Habitat restoration for wildlife management on military lands is a common, yet expensive, response to federal conservation and mitigation mandates, yet viable wildlife populations often fail to become established on restored habitat. Conspecific attraction, using the tendency for individuals of the same species to settle near one another, can be a cost-effective means of attracting animals to newly created or restored habitats. This work demonstrated the use of conspecific attraction as an alternative tool for encouraging colonization of restored habitats by at-risk birds and amphibians. Conspecific attraction was relatively straightforward to employ, but its effectiveness varied among species. We demonstrated clear success in attracting some bird (northern bobwhite; Colinus virginianus) and frog (wood frogs; Lithobates sylvaticus) species into our target areas but other species showed a neutral response. Conspecific attraction presents a cost-effective alternative to current management practices such as translocation or colonization after habitat is created or restored. Only minimal equipment costs (<$300/broad-cast station) and nominal work-hours are required to set up the equipment, and total cost was ~$1,200 per demonstration plot annually.